Unveiling the Future of Potatoes and Sweetpotatoes: How You Can Shape Breeding Decisions

Are you ready to be a part of something groundbreaking? The future of potato and sweetpotato breeding is in your hands, and your expertise can make all the difference.

In recent years, there’s been a growing recognition that a demand-led approach is key to maximizing the impact of investments in crop breeding. This means we need reliable, comparable, and timely market intelligence to design new varieties effectively.  The International Potato Center (CIP) is part of the CGIAR Initiative on Market Intelligence – a collaborative effort bringing together social scientists, crop breeding teams, and other experts to transform how we understand and respond to market demands and revolutionize how we approach crop breeding.